Stay on top of latest trends and stories
Are you ready for the future of marketing?
Mobile has changed everything, but it's just only a beginning. Machine learning in marketing is set to drive the industry's next revolution. The future coming into view is an acceleration of what we see today. It's unfolding before our eyes. Clearly people just want to be well-informed about their purchase decisions, big or small.Read more
Consumer behaviors you need to know
Nearly 1/3 of all mobile searches are related to location.
68% of Australians have used their phones to search online about a product while in a store.Read more
Path to loyalty
Identify customer's goal : Acknowledge that there is a possibility that your goal could slightly be different than your customer's perceived one. Marketing and communication strategies could bring your customers see their goals in yours.Read more
Ways to optimize your checkout process
Show all cost upfront
Shoppers are particulary sensitive about hidden shipping costsRead more
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